Posted on: May 21, 2019 | Investing
The proper location for any vending machine business is essential. When it comes to finding the right location for your ice and water vending machine business, there are a few unique considerations to keep in mind. With the right location, this vending machine business can provide substantial rewards and advantages over snack and drink vending counterparts, including low upkeep and no need to restock the machine. Here are a few things to look for to find the best location for your ice and water vending machine business.
The 7 Hottest Locations for an Ice & Water Vending Machine Business
Highly trafficked areas are ideal locations for ice and water vending machines. These might be near homes, workplaces, shopping centers, or recreational areas. Generally, more traffic means more attention and more sales. People may pass these areas for a variety of reasons—they may be on their way to work, returning home, picking up snacks or groceries, shopping, or taking an outing or vacation. If you notice an area near you that regularly sees high traffic and thirsty patrons, it may be a lucrative business opportunity.
1. Retail Strip Center Parking Lots
A retail strip center parking lot is a good location for an ice and water vending machine in part because the sales potential is already validated. Stores choose their locations carefully before investing, and conduct research to ensure the new location will attract enough customers to make a profit.
Retail centers attract a number of different crowds at different times, including patrons on their way home or heading to work, those out for an afternoon, enjoying lunch, and much more. To get the most out of this location, determine the most visited and most visible area. Your machine should be obvious, and patrons should not have to go out of their way to visit.
2. Convenience Store Parking Lots
Like retail strip centers, convenience stores also attract constant traffic throughout the day. Since visitors have already stopped to pick up food, drinks, or snacks, they’re already in the purchasing and preparation mindset, regardless of where they may be heading next. If you own a convenience store, you already have a great location for an ice and water vending machine. Otherwise, talk to the owners of convenience stores on busy roadways, near highways, or near large workplaces.
3. Blue Collar Neighborhoods
Workers in manufacturing or industrial complexes, warehouses, construction sites and a wide variety of other demanding industries must stay cool and hydrated throughout the day to stay comfortable. The workers passing in and out of these locations also guarantee regular traffic each day. Place ice and water vending machines in these areas where the most workers are most likely to see them.
4. Near Marinas
Ice and water vending machines near marinas serve multiple audiences, making them another great location for your ice vending machine. Many people getting ready for boat trips and fishing charters bring their own lunches, requiring a cooler full of ice to protect the food and drinks from the hot sun. Charter operators and other anglers need ice to keep their own lunches and the catch of the day fresh. Others may simply be visiting for the sights and the sun, and will also enjoy a cool beverage. Place your ice and water vending machine as close to the docks as you can to maximize sales.
5. Near State and National Parks
State and national parks attract many types of visitors, including RV travelers, campers, picnickers and more. Some visit for the afternoon, a day, a weekend, a week-long excursion, or even a whole season. When visitors leave refrigeration at home, coolers are a popular item, putting fresh ice in high demand. Placing your ice and water vending machine near a bath or shower area, information area, meeting place, nearby convenience store or similar location will bring in plenty of campers.
6. Near Colleges and Universities
Tailgating, parties, and other events put ice and water vending machines in high demand on college campuses. Devoid of all other corporate sponsors, even Burning Man has ice machines. To attract the most visitors throughout the year, find the most visible location in areas with high foot traffic or vehicle traffic, such as convenience stores or stadiums.
7. Recreational Areas
Beaches, theme parks, zoos and other recreational areas attract couples, groups, and families from miles around. These are popular lunch spots, picnic areas, party venues, field trip locations, holiday vacation attractions and more. Activities quickly make visitors thirsty, and many also bring food and drinks that need to stay cold, creating the perfect location for an ice and water vending machine. You might place yours near picnic tables, a pavilion area, or near a check-in or payment station.
There are many other similar locations that are ideal for ice and water vending machines. If you’re considering investing in a machine, start with areas with high levels of consistent traffic. The right location can improve your ROI dramatically, and your profits will improve year over year as more people find your machine. To get started, learn more about the products we offer to start your ice & water vending business.
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